About
We bridge the gap between innovative retail technology and commercial success.
Our story
The retail technology industry has never moved faster. AI, store IoT, retail media, computer vision and automation are transforming how retailers operate and compete.
Yet many innovative technology companies struggle to commercialise their products across Asia-Pacific. Not because they lack great technology, but because they lack local market knowledge, executive relationships, commercial strategy and execution experience.
Korn Consultancy was established to bridge this gap. We combine executive operating experience with deep retail technology expertise to help companies accelerate growth, reduce expansion risk and build sustainable businesses across Asia-Pacific.
We don't simply recommend strategies. We help turn them into measurable commercial outcomes.

Korn Consultancy was founded in 2023 by Wachirawuth "Kitti" Rattiwarakorn, Founder & Strategic Advisor, Korn Consultancy. Kitti is a commercial executive who has spent more than 20 years building new technology businesses across Asia-Pacific for companies including Microsoft, Oracle, Infor, Koddi, SoluM and ServiceNow.

Mission
To help retail technology innovators turn great products into successful businesses across Asia-Pacific.
Vision
To become Asia-Pacific's most trusted independent retail technology growth advisory.
Values
How we work
Integrity
Candid advice, clear terms and no hidden interests.
Commercial Excellence
Recommendations judged by their commercial impact.
Client Focus
Your goals set the agenda for every engagement.
Innovation
Curiosity about how technology is reshaping retail.
Partnership
Working alongside your team, not around it.
Continuous Learning
Staying close to the market as it changes.
Ready to accelerate your growth in Asia-Pacific?
Book a confidential Executive Strategy Session to explore your goals, challenges and the most promising next steps.

